Dive Summary:
- As the GMO labeling issue is debated nationally and in many state legislatures, Whole Foods Market has pledged universal labeling of all GMO products by 2018.
- The company, known for its commitment to organic foods, has committed to always having an organic or non-GMO alternative to any of its GMO foods.
- This move is a standout from other stores, as the Grocery Manufacturing Association is a vocal opponent of GMO labeling, though Whole Foods says it is just responding to customer requests.
From the article:
He added: “The prevalence of GMOs in the U.S. paired with nonexistent mandatory labeling makes it very difficult for retailers to source non-GMO options and for consumers to choose non-GMO products.
“Accordingly, we are stepping up our support of certified organic agriculture, where GMOs are not allowed, and we are working together with our supplier partners to grow our non-GMO supply chain to ensure we can continue to provide these choices in the future.” ...
