THE SPICE LAB LAUNCHES NEW AIR FRYER SEASONING LINE DESIGNED FOR THE WAY CONSUMERS COOK TODAY

POMPANO BEACH, FL - The Spice Lab, a leading innovator in premium seasonings, and spices, is expanding its seasoning portfolio with the launch of a NEW line of Air Fryer Seasonings specifically formulated for the estimated 80 million consumers who rely on air fryers for everyday meals. The new collection launches October 1, 2026. 

While air fryers have transformed the way millions of Americans prepare food at home, the seasoning aisle has largely remained unchanged. The Spice Lab saw an opportunity to create a dedicated seasoning platform built around the foods consumers prepare most often in their air fryers.

The new collection includes five varieties:

• Rotisserie Chicken – Featuring a savory blend developed to deliver the familiar flavor of Rotisserie-Style chicken with the convenience of air fryer cooking. 

• Fries and Tots - Craveable and bold seasoning created specifically for crispy French fries, tater tots and other air fried potato favorites.

• Everyday Blend - A versatile seasoning blend designed for vegetables, proteins and a wide variety of everyday air-fryer meals

• Teriyaki Salmon - This sweet and savory Asian inspired blend was created to complement salmon and other seafood prepared in the air fryer.

• Garlic Dill Blend - A bright, savory combination of garlic and dill that adds a distinctive flavor to prebreaded chicken, seafood, and more.

Each seasoning is formulated to make air fryer cooking simple: season, air fry and serve.

“The air fryer has become an everyday cooking appliance in American kitchens, but consumers are still largely using seasonings that were developed long before air fryers became part of the way we cook,” said Brett Cramer, CEO of The Spice Lab. “We saw an opportunity to create seasonings specifically around this cooking occasion and the foods consumers are already putting in their air fryers.”

Consumer research commissioned by The Spice Lab reinforces the opportunity. In the company’s research, 76% of consumers surveyed indicated they would definitely or most likely purchase a seasoning specifically formulated for air fryer cooking.

The line was created not simply as five new flavors, but as a broader retail platform that gives retailers an opportunity to connect the seasoning aisle with one of the most significant changes in home cooking in recent years.

“With this launch, we’re not asking consumers to learn a new way to cook,” Cramer added. “We’re meeting them where they’re already cooking and making it easier to create great-tasting food with a single shake.”

The Spice Lab Air Fryer Seasonings feature clean-label positioning and consumer-friendly packaging designed to clearly communicate the air fryer cooking occasion at shelf.

The new collection will be available for retail distribution through KeHE Foods beginning October 1, 2026, and will be presented to grocery, mass, specialty and other retail channels nationwide.