Four years ago, Kroger sent shockwaves through the industry when it announced it would build out a nationwide network of e-commerce fulfillment centers in partnership with British e-grocer and technology firm Ocado.
The move was a bold, costly bet that online shopping would play a significant role in consumers’ lives in the years ahead. And it signaled that Kroger wanted to become a leader in the still emerging channel.
Today, Kroger is in the thick of implementing its hub-and-spoke strategy to regions across the U.S., adding its Kroger Delivery service in places like Ohio, Florida and Texas. Beginning with two large, automated customer fulfillment centers, or CFCs, that began operating last year, the grocer has steadily brought facilities online while also announcing new locations. Kroger has also expanded the scope of its rollout, adding fulfillment centers in places like the Denver metropolitan area.
To keep up with this drumbeat of updates to Kroger’s ambitious e-commerce network, Grocery Dive has created this tracking tool that shows the location of each facility (above) as well as a timeline of announcements regarding these facilities from the company (below). Check back for regular updates as the nation’s largest grocer continues to expand its network.