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Engaging grocery shoppers through the center store

The center store has become an area where food retailers are looking to liven up the shopping experience. From evolving their assortments to experimenting with tech and merchandising techniques, retailers are testing new strategies to boost product discovery and consumer education.

included in this trendline
  • 4 ways grocers are livening up their center store aisles
  • H-E-B adds in-store video storytelling to its alcohol aisles
  • Target, Aldi among fastest growing private brands, report finds
Our Trendlines go deep on the biggest trends. These special reports, produced by our team of award-winning journalists, help business leaders understand how their industries are changing.
Davide Savenije Editor-in-Chief at Industry Dive.